Emirates ATP Tennis Game 2014

 

Client: [ Artists & Engineers ]

 

Campaign: [ ATP Tennis 2014 ]

 

Brand: [ Emirates ]

 

Technology and production company Artists & Engineers commissioned us to help build an innovative sensor system for a game sponsored by Emirates at the ATP Worldwide Tennis Tournament. Armed with tennis rackets, players took part in a ‘Whack-A-Mole’ type competition. The game used a high-speed information system to link players’ actions with a master gameplay computer. The project required several stages of prototyping with experiments using a range of sensor technologies, and the end result featured an innovative capacitive sensor designed by us.

 

 

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Company Registration Number: 8827449
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